An experienced brand writer and content editor with a varied history of working in the apparel and fashion industry to produce commercial and creative content. Skilled in editorial, Search Engine Optimisation (SEO), journalism, social media, online marketing, email marketing, PR and sub-editing.

I have produced copy for magazines, press books, features, buying guides, product packaging, features, in-store POS and internal company communications.

Strong marketing and communications professional with a Bachelor of Arts (B.A.) focused in Journalism, Media and Cultural Studies from Cardiff University / Prifysgol Caerdydd. My current position with Whistles allows me to oversee and plan the social media and content calendar, supporting campaigns, launches and trading, which a meticulous and creative outlook. I have also managed various projects including content migrations and the launch of all sustainability information pages online, supporting this with a relevant and engaging content plan for the brand.

Based in London, I welcome commissions, requests and anything in between, so please get in touch if you'd like to discuss an opportunity.